About CBB

Who we are & What we do

Our Team

Your Packaging Partner


Alfred Goh

Deputy Chief Executive Officer

Alfred Goh Leng Hock is the Deputy Chief Executive Officer in Century Bond Group. He joined CBB as General Manager of the carton division in September 2003. He has over 26 years of experience in sales, manufacturing and operation in various packaging divisions.

He holds an LCCI Diploma in Marketing & Management from the Stamford College Kuala Lumpur.

Clarence Er

Vice President Commercial

Mr Clarence ER is the Vice President of Commercial in Century Bond Group, having joined Century Bond Group in 2006. He has 15 years of extensive experience in the areas of business development, industrial & retail marketing, FMCG branding, packaging manufacturing and operations in various segments namely Paper / Plastic / OEM services in chemical & food / Various Packaging.

He holds a bachelor’s degree in Commerce, with a double major in Marketing and Management from Curtin University of Technology Australia.

Zainal Abu Bakar

General Manager Corporate Service

Zainal Bin Abu Bakar is the General Manager, Corporate Services of Century Bond Group. Before joining CBB, he was Senior Manager, Finance, at Konsortium ABASS Sdn Bhd since May 2000, prior to being transferred to the holding Company, Kumpulan Perangsang Selangor Berhad as Assistant Director in the Finance Department in September 2016. He started his career in 1996 with Coopers & Lybrand which was later known as Pricewaterhouse Coopers.. He has 23 years of experience in finance, audit, tax and corporate finance.

He graduated from Universiti Utara Malaysia with bachelor’s degree in Accounting. He is also a Member of Malaysian Institute of Accountants (MIA).